The Culture and Beauty of Patagonia

In remote areas of Chilean Patagonia the sprawling mountain ranges, countryside, and bright blue water appear untouched by mankind.  Verlasso Salmon strives to preserve this natural beauty and work with the community to maintain a sustainable fishery for future generations.   Both Catanese Classic Seafood and Verlasso Salmon collaborate with Monterey Bay Aquarium Seafood Watch to innovate their practices and provide sustainable choices to consumers.  In fact, Verlasso Salmon was the first ocean-raised Atlantic salmon to receive a yellow label/Good Alternative rating by Seafood Watch.  Consumers seeking a quality product can trust their choice in Verlasso because they never use hormones or antibiotics to grow or raise their fish.  To protect the environment, they do not use copper anti-foulants in their nets or enclosures or organophosphates on their farms.  Verlasso first arrived on the scene with their ability to reduce the amount of feeder fish and water to produce a quality salmon.  Today they have made sustainable innovations throughout their entire operation to ensure the preservation of the environment and culture in the region surrounding their farms.

Visiting the Origin of Verlasso Salmon

In early November, Catanese Classic Seafood and Heinen’s Grocery Store sent representatives on a once-in-a-lifetime journey to visit the Verlasso Salmon farms in Chilean Patagonia.  Verlasso Salmon, known for its innovation in sustainable farming practices, has made its home in Patagonia by adapting to and preserving the environment and traditional culture of this pristine region.  Over the next week we will share this experience and provide insight into the future of farming in the salmon business.  At home, consumers who desire the clean, fresh taste of Verlasso Salmon, can purchase it at any Heinen’s Grocery Store or at Catanese Classic Seafood.  From the bright blue water of the Pacific Ocean to the astonishing magnitude of the Andes Mountains, this region offers countless reminders that working in harmony with the natural world is a top priority.

Day 1:  The 20 hour trek spanned from Cleveland, OH –> Miami, FL –> Santiago, Chile before an afternoon landing in Puerto Mont. After meeting with the team at Verlasso, dinner was prepared by Restaurant Las Tranqueras in Puerto Varas.

Day 2:  To see the true origin of the Verlasso Salmon, the group took a morning trip to the hatchery in a small town outside of Puerto Montt.

Seafood Current Archive – Issue 2

Verlasso Salmon

Verlasso harmoniously raised fishCatanese Classic Seafood is proud to partner with Verlasso Salmon, the first farmed salmon to reach “Good Alternative” status on the Monterey Bay Seafood Watch list. Verlasso’s efforts have set the aquaculture bar higher for all salmon farmers worldwide. Their innovative methods have helped shape the future goals of the entire industry. Verlasso’s revolutionary feed, a collaboration between DuPont and Aqua Chile, is a major breakthrough in sustainability for the farmed salmon industry. As Verlasso states, raising salmon in harmony with nature, is truly a noble cause.

If you are not using the aquaculture sustainable breakthrough salmon and want to try it at home, visit our retail stand or go to your nearest Heinen’s Fine Foods store and ask for Verlasso by name. Heinen’s Fine Foods is the flagship retailer of Verlasso Salmon in Northeast Ohio and Chicago.

Worldwide Salmon Market Update
Chilean Farmed Salmon
The Chilean Salmon market is currently very soft. Prices have dropped slightly and will be stable throughout the summer. Pressure from wild salmon demand is keeping farmed salmon prices in check. Expect a stable Chilean salmon price until late September when the market could firm in preparation for November / December high demand.

European Farmed Salmon
The Faroe Island Salmon market is very stable at this time. Again, wild salmon is keeping prices down. Faroe Island prices also are in check due to softer Norwegian salmon costs. The Norwegians are in control of the European salmon market and most of the time all European salmon producers follow their lead. Russian and Chinese demand also play into European Salmon pricing. Expect Faroe Island and Norwegian Salmon prices to hold until October when they are almost certain to increase for December demand.

Canadian Farmed Salmon
Smaller sized Canadian fish are in good supply and pricing is as low as we have seen in quite a while. Again, aided by the wild salmon run prices will remain stable until fall.

Wild Salmon
The Alaskan Sockeye run is in full swing. Prices are very attractive and the run should last through July and into early August. Coho salmon will follow the sockeye run in August and should be available through mid-September.

King Salmon Season Closed
The troll-caught king salmon season has been closed as of Thursday, July 9th. The king by-catch limit has been reached and this shut down the fishing season for the year. There will be net-caught river kings available through the next 2 months. Expect king prices to rise and supply to be more limited.

Hawaiian Marlin
There is some controversy these days regarding Marlin, its sustainability, and whether responsible fish mongers should sell it. Catanese Classic Seafood is deeply invested in making sure we buy and sell as responsibly as possible. Currently, Hawaiian Blue Marlin is on the yellow (good alternative) list on Monterey Bay’s Seafood Watch guide. Monterey Bay has yet to complete a current assessment of the Hawaiian Striped Marlin fishery. If the population of Striped Marlin is solid, it should receive the same level as the Blue Marlin fishery as they are caught by the same vessels in the same manner in the same waters. They are reviewing the stocks of the species as well as other factors. When we receive Hawaiian caught Marlin it’s accompanied with a certificate of eligibility from the vessel that landed the fish. This chain of custody form must accompany all Marlin caught in Hawaiian waters. It includes vessel and captain name, method of catch, location of catch and the size and species of each fish landed. The Pacific long-line fishery has the most extensive government observer program in the industry.

Any Marlin not caught in Hawaiian waters currently is illegal to import or sell in the US. With Hawaiian Marlin being the only legal Marlin allowed in the country combined with the efforts to monitor and control all Hawaiian Marlin caught it’s is our opinion Hawaiian Marlin is a great grill fish that everyone should feel comfortable buying and selling.